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01 Mar 2005
Educate Gospel Thieves
![]() Music theft. Did you think it wouldn't hit Southern Gospel? If you did - you were dead wrong, friend. "File Sharing" has become an enormous problem in all music markets. In Southern Gospel, music is being stolen - illegally downloaded from the Internet - every hour of every day. Every Tuesday morning I watch the sales sheets coming in, and I am amazed at the continuos drop in units sold by top Southern Gospel artist. Artist that use to sell 30 to 40,000 units per project, are lucky to move 9,000 a year. YOU ARE IN THE SAFETY OF YOUR OWN HOME Why it's WRONG to share files: YOU ARE ROBBING ARTIST'S, LABEL'S AND WRITER'S OF MILLION'S OF DOLLAR'S I took my search a little further. I searched some of the online hosts of these sites. Some of these folks had downloaded my song. While searching their shared files, I crossed Gaither Vocal Band, Happy Goodmans, Hinsons, Gold City and many other artist they were currently sharing. The following are estimated numbers of stolen music files in a 7 day period GAITHER VOCAL BAND- SHARED 8,654 FILES HINSONS-SHARED 4,598 FILES GOLD CITY- SHARED 3,457 FILES PERRYS- SHARED 1,877 FILES CATHEDRALS-SHARED 4,555 FILES Even more alarming is the file sharing of our current top hit songs. Below, are the Top 5 songs in the National Charts for March 2005. Next to the title, you will find the estimated times the songs were stolen and shared on-line by users of these 3 sites. Top 5 Songs in the Nation 1. "I GOT HERE AS FAST AS I COULD" - MARK BISHOP- USERS SHARED 1685 TIMES 2. "COME AWAY" - KEVIN SPENCER - USERS SHARED 959 TIMES 3. "FACES" - GREATER VISION - USERS SHARED 655 TIMES 4. "YOU'LL NEVER RUN OUT OF THE BLOOD" - HEIRLINE SHARED 1644 TIMES 5. "IT LOOKS LIKE LOVE TO ME" - CROSSWAY- SHARED 306 TIMES There is a flip side to all this, of course. From the consumer standpoint, Southern Gospel may have become perfectly ripe for what is called by many "justifiable theft." Radio stations are lost every day to corporate takeovers and poor revenue related format changes. Record companies are releasing new music at an unbelievable pace while retail shelf space is still, primarily, given to Contemporary and Black Gospel artists. Demand increases while supply or, at least, local retail supply -- dwindles. The Internet puts the hard-to-find Southern Gospel smack in the lap of the consumer - for free. There is also a "doomsayers" contingent, both in our corner of the music industry and across the board, that suggests we are heading for a black out and total shut down of Southern Gospel music. I strongly disagree. We are not going away. But, my question is where are we going? Labels are already cutting projects back to 10 songs, dropping artist, and cutting retail prices by 15%. Artist are being charged unreasonable recoupments by their labels, not getting paid royalties on time, suffering a shortage of concerts and losing shelf space. If the labels are going to charge artists unreasonable recoupments, and wash any profits under the table, then PROTECT your product. Labels, are less concerned in gospel, because their money has already been made. But, can't we think past the recoupment stage? Can we think beyond reaching the industry standard? Can we look past selling 9,000 units because that's what the average artist is moving? The industry is dropping it's standard, cutting the consumers out of more music, cheating the artists, publishers, and writers out of their money. If the labels and owners are going to bark about every issue and going to spend big money to showcase their clients with ads and lavish projects, then start protecting your product. Lobby and educate consumers about the file sharing. Go on these sites and demand users and hosts to stop using your products, hire a lawyer to certify letters to the file sharing companies. And for the consumers, stop stealing people's music. Every time you rip a copy of someone's CD's to give to someone else, you could just as well have stuck your hand in their cash box and grabbed you a $20.00 bill. You my friend, just took $15.00. The artists pick the songs, sing the songs, pay the musicians, fight for their creative control, spend endless months recording, radio tours, photo shoots, single releases, leave their families, fight the politics of the industry, suffer concert disappointments, bad checks from promoters and churches, rising fuel costs, travel thousands of miles, sleep sometimes 3 hours a night, set up and sing, stand on their feet 10 hours a night, pray endless for their ministry. Then here comes Aunt Mable to stand at their tape table and decide which CD's you will buy and burn for each other. Stop stealing!! I hope Southern Gospel consumers, labels, and artists will help educate the public. I would love to know everyone's take on this. Do consumers have the right to download Southern Gospel music? Do you feel it's stealing, if the consumer can't find it anywhere else? Rick Hendrix http://www.rickhendrix.com Reader Comments
Check out http://www.songtouch.com
It is a new website that I think has great potential for helping to solve this problem.
Commented by Susan Jones On 03/11/2005
Very good article, I was impressed with the proven impact that you showed with downloading (30K- 40K to 9K units).
While we are right and good to implore Christians not to steal from each other, it cannot be the only avenue. The technology is here and probably will not go away. Differing methods of product delivery will need to be explored. The days of an artist depending on album sales may be coming to an end. One upside (or downside)of the current technology is that many of us are willing to give our work away in order to have some exposure (click on my name). Sites like MP3.com and soundclick.com make it very very easy to distribute music. I'm not making money right now on my work, so heck, here it is. Get it before I come to my senses... There are also quite a few others like myself that are making great music that no one in the industry is ready to take a chance on yet. But you can still hear it! While SG is in truth a small genre, it is a wonderful one. The "industry" may take a huge hit, but the folks who love SG will always love it so it won't go away. Those artists who love the music CAN'T quit making it. They might have to sell the bus for a while but they'll keep going. Another aspect is that we in SG aren't drooling idiots, somebody (perhaps you or I?)will figure out a business model that will limit the financial damage of file sharing. Discussions like this one will speed that day.
Commented by Mitch Ruth On 03/12/2005
Having sung or worked with different groups who depend upon the revenue of music and royalties to continue as full or part time and being a BMI affiliated songwriter, I could not agree with this article more. In that I work with a company that promotes Southern Gospel music and seeing the pressure put on the performers and musicians financially with declining revenues and spiralling gasoline/diesel prices, I can only pray for a change in the industry that will allow them to receive their due so that the Southern Gospel market would remain healthy and live performances will not be a thing of the past. If not, supply and demand will require increases at the ticket table to meet the traveling needs of the groups. One way or the other someone will wind up paying for the stolen revenue of downloading. Repent pirate downloaders!!!
Commented by .(JavaScript must be enabled to view this email address) On 03/12/2005
How sad. Most people would give a CD away to someone who couldnt afford it. No one should have to steal it, but maybe GOD will use it to bring someone to HIM. Thanks for all that you are doing to help build Southern Gospel Music and the Kingdom of GOD!
Commented by Johnathan Bond / Young Harmony... On 03/12/2005
Wow- so true. We appreciate your group Young Harmony.And I support this article.That is sad.
Grady
Commented by .(JavaScript must be enabled to view this email address) On 03/12/2005
Rick-Great article. I have been amazed at the damage that can be done at a computer.
Jeez- Don
Commented by .(JavaScript must be enabled to view this email address) On 03/13/2005
GREAT article. I'm sure this one will hit close to home. Keep up the good work.
-Carmen
Commented by .(JavaScript must be enabled to view this email address) On 03/14/2005
I think that your article on the problems with the attitude of christians toward paying for things and the even larger problem related to file sharing is right on the mark.
Issues related to licensing are another matter. It offends me that a radio station has to pay licensing fees to play music. They are free advertising plain and simple and without the stations, most music would never get sold. It also grinds my crank that a small business that goes out and purchases music to play on their intercom has to pay a fee also. They paid for the music AND they are giving an artist free advertising again.
Commented by .(JavaScript must be enabled to view this email address) On 03/14/2005
Rick, Great article!!! That was one of the reasons we have just launched SongTouch.com. I have a soon-to-be 10-year old and I want him to enjoy the full spectrum of Gospel music. But...I want a safe, affordable and legal place to do so. We now have a site to help address this dilemma. Hopefully, we can get as much Southern Gospel material available at SongTouch, and pay royalties which are fair and well-deserved to each respective group! Blessings...
Commented by Howard Rachinski On 03/14/2005
So many people wonder why Southern Gospel music isn't taken seriously. I think the main reason is because of the theft of music and the fact that people don't feel gospel artists are worth paying for. If you steal or share songs you are taking away sales for that group and you didn't feel like you should have to buy it. Same goes with concerts. Since a lot of groups come for love offering only basis some fans have said why buy the cow when you get the milk for free and they hold out until they come to a near by city for a non ticketed event.
Commented by .(JavaScript must be enabled to view this email address) On 03/14/2005
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Educate Gospel Thieves
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